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For eons, telesales has been
an indispensable tool for many
businesses. Not only does it
promote the company's products
and services in such an
efficient way, it also lets them
know what's on the customer's
mind in a flash. But the
question is this: is telesales
the right one for you?
Let's start first with your business. If you are the type of business owner who has seen a lot of ups and downs in your profits, something must be wrong with your marketing plan. Unless your enterprise is a seasonal type, like a beach resort, then perhaps the way you market your products or services is at fault here. Maybe people don't know about it, or maybe those who have purchased it before may have forgotten about it. And there's also the fact that there may be customers who were not happy with what you offered and decided not to come back. Either way, it's very bad news.
So maybe it's time for you to look for good telesales services.
There's the personal feel of telesales that makes it a very good method of obtaining results. Whether it's an outbound call that telesales representatives make for product introduction or appointment setting, to an inbound call where customer service representatives take orders from customers and entertain their questions and concerns, telesales plays an important part in business. And there's a good reason for it.
First off is the fact that a ringing phone is pretty hard to ignore. More likely than not, you're going to go ahead and answer it. Another fact is that TV, radio, and print advertising may not get the results you desire. It's something if you spend a lot of money making them, but if people ignore it, or simply finds it not worth their time, and then it will just go to waste.
Immediate feedback and instant reply to questions also makes telesales a very good choice. Not only will current and potential customers get the answers they need fast, but those who were previously dissatisfied could be convinced to avail of the product or service again. It works pretty well especially if you have made improvements on your offering.
Calls that fail to turn into sales need not be thrown away. It could be that the customer doesn't see any need for it at present. You could always go back to them in the future. By then, they might be convinced to try it. And if you get to coax them convincingly enough, then the sale can happen right on the spot.
And perhaps the strongest point for businesses? It's cheap. Reaching out to thousands of people located in so many places can be easily done on the phone. If you don't have the time, then you could always hire a professional telesales representative to do the work for you. That frees up your time and allows you to focus more on the core of your business - getting the product or service to the customer.
These days, it pays to be a telesales representative. Customers like the feeling of talking to a real person, not just some annoying rob calls that they receive at unholy hours. If the telesales representative is good enough, then it won't come as a surprise if the customer calls back to get some transaction done. Also, a happy customer can help spread the word about you and your business if they are pleased with the service they received from the telesales representative.
It's easy to see just how advantageous it is for your business if you use a telesales company. Not only will you save on time and cost of hiring more personnel, you can also be sure that you can get the best service around. It's not really that hard to find one. Telesales call centers are falling in line to serve you. All you had to do is to make the choice.
Source: Belinda Summers link