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In your business today there
are a couple of things you want
right off the bat. You want a
good lead sales telesales
system. You want a constant flow
of leads that don't stop. No
matter if you re away from your
desk, phone, or office you will
always need leads. The success
of any home business relies on
the fact that there are more
people than you can actively
follow up with.
The jump between making money on a hobby and having a consistent stream of income from a home business stems from a solid lead flow. There are many solutions to lead scarcity like generating your own through social mediums, using the power of social networks, or just leaving ads all over classified sections. This can be done online or offline as that are just a vehicle to market and not necessarily the only way to market. Of course there is always the itch to buy leads but I would refrain from this until you can say for sure what a lead is worth to you in a dollar amount. If not, you will be overpaying and under delivering.
A good lead sales telesales system will also include the ability to close. What is the point of having outstanding leads or buying leads if you are not able to close the deal? Money is made through transactions and pushing massive traffic or leads through a system means nothing if you are not able to monetize that traffic. many fail in home business even though they can generate leads. Turn leads into a hard dollar amount will help you build your metrics since you already know what your potential sales payout it. Generating leads and not closing is useless to your bottom line.
Telesales automated systems are all the rage and for a home business the ability to close over phone are crucial. This brings us to the phone closing skills in a lead sales telesales system. Some telesales can be generating from good ad copy but the majority will need to hear a voice and feel comfortable. This is where telesales is a life saver for so many. Many home business owners are not adequately trained to close telesales. Instead of shooting yourself in the foot it is best to leave the telesales automated pieces running on autopilot until it can send you a highly qualified lead that has been pre-screen through the lead sales telesales system.
Source: Lawrence Tam link