The phone sale is a direct
marketing strategy to help
network sales associates and
potential clients, your business
with other businesses, etc.
Though this kind of marketing
faces some resistance, there are
telesales training seminars and
courses to show you how to
establish and maintain clients
by use of phone sales
techniques.
Furthermore, you do not want
consumers seeking your product
or service from another
business, so you will need to be
memorable. Whether your
telemarketing training workshop
is for outbound calls, inbound
calls, lead generation, or
typical sales, here are a few
ways to employ telephone sales
marketing workshops to meet your
telemarketing needs.
Telephone Skills Training
Class Tip #1
Be involved with your customer
by taking note on how they
answer their calls. If they
answer the phone by giving out
their first or last name,
address them as they introduced
themselves, so you don't come
off as if you are reading their
name off of a list.
Telephone Sales Training
Course tip #2
Acknowledge the name they give,
whether first or last, and
you'll start out on a more
positive note. However, people
don't always answer the phone
with their name. In this
situation, address them by their
first and last name - first name
only is too personal, and their
full name ensures you sound
professional.
Telephone Training Workshop
Tip #3
Be memorable in a positive way.
Many telephone sales are not
made from the first call. Make
sure to give out a return or
callback number, including area
code; if the phone number spells
something out, repeat the number
twice, once numerically, the
other using that word as a
memory trigger device. Also,
don't pressure the customer to
buy soon by special prices and
pitching your sale strongly, but
rather ask them what you can do
for them to buy from you when
they're ready, this will ensure
that your customer will have
time to make the right decision.
Understand what your customer
expects, and if your product or
service meets their needs,
follow through to deliver
customer satisfaction. If not,
it is better to refer them
elsewhere, rather than have an
upset customer and costly return
or complaint later. Letting them
know the truth will make the
client happy and give you
credibility; they may refer you
in the future.
Telephone Skills Training
Classes and Seminars
Try these ideas for negotiating
and establishing a relationship
with who you're trying to appeal
to, regardless of whether it's a
business or individual. For
example, negotiation doesn't
have to be a painful process;
ask questions which you already
know the answer to - people are
more likely to share their
situation and needs with
salespeople who take a personal
interest.
Take this opportunity in your
telephone sales training courses
to identify shortcomings in
their plans and supplement it
with how your product or service
can help. In addition, reinforce
their idea to buy your product
or service by telling them how
happy it will make them, and
give them an image or
hypothetical situation that
allows you to demonstrate that.
Source: Barry Brenner link
Related: Telephone Sales Training